This privacy policy sets out how Feedback Cupcake uses and protects any information you give when you use this Site, sign up for emails, purchase a product or service, or participate in any communication. It also sets out the use of essential cookies. Feedback Cupcake is committed to ensuring that your privacy is protected. Should you decide to provide any personal information when using this website, such as your name or email address, we assure you that we will only use it under this privacy statement. Feedback Cupcake may change this policy occasionally by updating this page. You should check this page from time to time to ensure that you are happy with any changes. If you decide to share your email address or purchase a product on this Site, your information must be accurate and current. Please keep us informed if your data changes during your relationship with us. Please note that we didn't plan Feedback Cupcake for children, and we do not knowingly collect data relating to children.

Information Collection and Use

Feedback Cupcake collects personal information from users for the purpose of providing and improving our services. This information may include:

  • Identity Data includes first name, last name, username or similar identifier, title, and date of birth.
  • Contact Data includes billing address, delivery address, email address, and telephone numbers.
  • Financial Data includes bank account and payment card details. We do not store your payment details, as Stripe handles all financial
  • transactions on this Site.
  • Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
  • Usage Data includes information about how you use our website, products, and services.
  • Marketing and Communications Data includes your preferences in receiving marketing from our third parties and us and your communication preferences.
  • We also collect, use, and share Aggregated Data, such as statistical or demographic data, for any purpose. Aggregated Data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, suppose we combine or connect Aggregated Data with your data so that it can directly or indirectly identify you. In that case, we treat the combined data as personal data, which we will use following this privacy notice. We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offenses. We use different methods to collect data from and about you, including through: Direct interactions. You may give us your Identity, Contact, and Financial Data by filling in forms or corresponding with us by post, phone, email, or otherwise. It includes personal data you provide when you:

  • Apply for our products or services;
  • Create an account on our website;
  • Subscribe to our service or publications;
  • Subscribe to our email marketing;
  • Enter a competition, promotion, or survey, or
  • Give us some feedback.

We use this information to communicate with users, facilitate feedback between schools and students, and improve the functionality of the platform.

Data Security

We are committed to ensuring that your information is secure. To prevent unauthorized access or disclosure, we have established suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online. In addition, we limit access to your data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your data on our instructions and are subject to a duty of confidentiality.

Data Sharing

Feedback Cupcake does not sell, trade, or rent user information to third parties. We may share aggregated or anonymized data for statistical purposes.

Cookies

A cookie is a small file stored on your computer's hard drive. Once you agree, the file enters your hard drive, and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes, and dislikes by gathering and remembering your preferences.

We use traffic log cookies to identify the usage of our pages. It helps us analyze data about webpage traffic and improve our website to tailor it to customer needs. We only use this information for statistical analysis. We also use cookies for session management, allowing users to navigate the website and access various features without repeatedly authenticating. Cookies also store user preferences, display options, and personalized settings to provide a customized experience on subsequent visits.

Cookies do not give us access to your computer or any information about you other than the data you choose to share with us. You cannot take advantage of this website without using cookies, so it is not possible to turn them off.

5. Disclosures of Your Data

We may have to share your data with the parties set out below for the purposes specified in this Privacy Policy.

  • Services that provide IT and system administration services.
  • Professional advisers.
  • HM Revenue & Customs, regulators, and other authorities.
  • Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, the new owners may use your data in the same way as set out in this privacy notice.
  • We require all third parties to respect the security of your data and treat it according to the law. We do not allow our third-party service providers to use your data for their purposes and only permit them to process it for specified purposes per our instructions.

    Links to Other Sites

    Feedback Cupcake may contain links to other websites of interest, including plug-ins and applications. However, once you have used these links to leave our Site, you should note that we do not have any control over that other website or application. Therefore, we cannot be responsible for the protection and privacy of any information you provide while visiting such sites, which this privacy statement does not control. You should exercise caution and examine the privacy statement applicable to the website or application.

    Children's Privacy

    Feedback Cupcake is not directed at individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us.

    Controlling Your Personal Information

    You can ask third parties or us to stop sending you marketing messages anytime by logging into the website and checking or unchecking relevant boxes to adjust your marketing preferences, following the opt-out links on any marketing message sent, or contacting us anytime.

    Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us due to a product/service purchase, product/service experience, or other transactions.

    We will not sell, distribute, or lease your personal information to third parties unless we have your express permission (i.e., by opt-in) or the law requires you to do so. We may use your personal information to send you promotional information about third parties, which you may find interesting if you tell us that you wish this to happen.

    If you believe any information we hold on you is incorrect or incomplete, please contact us as soon as possible. We will promptly correct any information found to be incorrect.

    We will only retain your data for as long as necessary to fulfill the purposes we collected it for, including to satisfy any legal, accounting, or reporting requirements.

    Changes to This Privacy Policy

    Feedback Cupcake reserves the right to update or change this Privacy Policy at any time. Users will be notified of any changes by posting the new Privacy Policy on this page.

    Contact Us

    If you have any questions or concerns about this Privacy Policy, please contact us at [contact email].

    By using Feedback Cupcake, you signify your acceptance of this Privacy Policy. If you do not agree to this policy, please do not use the platform.